LONDON FASHION WEEK SS16 STREET STYLE BY JANVIÉR JANUARY

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HE CONG @ IMG after Jean-Pierre Braganza SS16, wearing jumper | Helen Lee

With a chilly autumn air blowing in for the week, girls around the city turned to their coziest knits and thickest jackets for London Fashion Week SS16 – a new season with a new venue. Resident street style photographer Janviér January set out to create his third series of analogue fashion week portraits for Zeum Online; this time with a different idea in mind. “Although my involvement in street style this season has been a minor one, it offered me a chance to further evolve my personal definition of what a Zeum girl is. That particular eccentricity, charming quirk & that notable tenderness in the way she carries herself. With a watchful eye among the vibrant crowd, these young women exude Zeum girl qualities from the rest.” zeum-11

SONYA MALTCEVA @ M+P after Roksanda Ilincic SS16
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ELLIE CONNOR-PHILLIPS (blogger, @elliecp_) wearing shirt | Joseph (vintage), corset | Beyond Retro, skirt | (homemade), tights & shoes | Primark
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ISSY HAWKEN (@issyhwk) wearing jacket | Mango, sunglasses | vintage
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MADISON STUBBINGTON @ IMG after Erdem SS16
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SAM ROLLINSON @ SELECT after Topshop Unique SS16
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MONA CORDES (fashion student, @princess_moona) trousers | Beyond Retro, jacket | Wow Vintage, piercing | Stellar Boutique
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ELISABETH FABER @ PREMIER after Burberry Prorsum SS16
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SOFIA TESMENITSKAYA @ WILHELMINA & INGA DEZHINA @ STORM after Paul Smith SS16
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EMMA APPLETON @ D1 after Margaret Howell SS16, wearing coat | The Kooples
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RUTH BELL @ ELITE after Preen by Thornton Bregazzi SS16, wearing jacket | Zara
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IRINA KRAVCHENKO @ PREMIER after Roksanda Ilincic SS16